Together with our long-standing UK retail partners, through collaboration, shared insights, learnings and market data, we are proud of the impact and success achieved by each retailer with their Brands.
HOW WE DO IT?
Our supplier / retailer partnerships are key to success by understanding the pillars and objectives of the retailer and the direction of their strategy.
Data and the Consumer are at the heart of everything we do and we quickly recognised an opportunity within the skincare category to improve market position for the Number 1 high street retailer and a Top 4 Grocer.
P+M conceptualised range proposals, including line-up, formulations, claims + benefits story, and packaging for each retailer.
THE RESULT
Award winning, market leading brands, which caught the attention of, and delighted, the consumer.
Elevated and improved perception of quality by the Consumer and the industry.
Delivering more than £1m (at retail), within the first 12 months of launch, these ranges have step-changed the category within both retail channels, whilst gaining market share.
